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Objectives-Based Marketing Budgeting and Planning Workshop
Marketing budgeting means many things to marketers. It is a time of agony and pain as marketers now have to commit to a budget that:
- Will change as soon as it is approved
- They have no idea whether it will support corporate objectives or not
- It will be cut as soon as the first month of the new year is complete
This workshop will help you to finally build an Objectives-based marketing plan and budget. Whether you are a business-to-business or consumer marketer you will finally be able to submit a marketing budget that will help the company meet its objectives.
Top 4 things you will learn:
1. Defining success metrics for your marketing
2. Marketing to deliver against these success metrics over time
3. For B2B: Interfacing with the sales team
4. A spread sheet for use in your own budgeting
5. Bonus: Avoid the 5 mistakes marketers make in building their budgets
This workshop is brought to you by the same people who have helped thousands of marketers representing over one trillion dollars in revenue.
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| Upcoming Objectives-Based Marketing Plan and Budgeting Workshops |
This workshop will help you to finally build an Objectives-based marketing plan and budget.
Call now to register for this one-day intensive workshop!
404-816-4346!
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For Consumer Marketers
Date: Our 2008 schedule TBA
Time: 8:30am to 5:00pm
Location: Ashford Club
Call now to sign-up, 404.816.4346!
Register now for this event.
(For the interactive portion of the program please remember to bring your laptop)
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For B2B Marketers
Date: Our 2008 schedule TBA
Time: 8:30am to 5:00pm
Location: Ashford Club
Call now to sign-up, 404.816.4346!
Register now for this event.
(For the interactive portion of the program please remember to bring your laptop)
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Our other workshop offerings
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